Wellness studio · Connecticut · Sample
A wellness practice with a face on it
A practitioner-led brand where the practitioner is the reason people book.
Sample build

The job
In practitioner-led wellness, people are booking a person, not a service list. A site that hides the practitioner behind stock imagery and soft language converts badly. This one puts her in front, in her own voice, with the offering underneath.
What got built
- Brand and identity system carried across the whole site
- Practitioner-forward layout instead of anonymous stock wellness
- Offerings structured so a first-timer knows what to pick
- Booking and enquiry wired to the way the practice actually runs


